Michael Hughes is an entrepreneur with a track record that extends more than 24 years in both e-commerce and offline direct selling. It’s Michael’s commitment to excellence in craftsmanship and to a customer experience that has driven PlushBeds to become one of America’s largest online retailers of natural latex mattresses that are as affordable as they are indulgent. In 2011, Michael founded the Natural Latex Company, a 50,000-square-foot manufacturing facility in Simi Valley, Calif. Prior to PlushBeds, Michael was a senior vice president with a subsidiary of Citigroup.