Matt Rude, Email Marketing Manager at Oriental Trading Company
Oriental Trading Company Logo

Matt Rude


Email Marketing Manager
Oriental Trading Company

Check out the incredible speaker line-up to see who will be joining Matt.

Download The Latest Agenda

Email & CRM Summit

Sunday, November 8th, 2015


08:55 Email Marketing Keynote Panel Discussion: The Email Checklist For 2015: Understanding The Technical Aspects Of Email Marketing To Garner A Greater ROI

Email remains one of the most cost effective acquisition and retention tools available to marketers, but it is changing rapidly. As are the technical issues surrounding email. Stay on the cutting edge of the evolution of email after this kick-off interactive panel.

• Understand inboxing issues
• Manage quality control (last minute changing, managing version controls, etc.)
• Work through deliverability challenges
• Deal with spam traps (and don’t get trapped)
• Learn about technical issues with ISPs that can hamper your efforts