August 10 - 13, 2015
Director of Marketing
Main Conference Day One
Friday, January 8th, 2016
15:25 Promotions Panel Discussion: Promotional Strategies: When Is Too Soon, Too Much And Too Frequent?
• Everyone is pushing things earlier and earlier in terms of their promotions, when is too soon, too much?
• Review how promotional strategies are evolving
• Create a threshold in terms of timeframe
• Learn what type of promotions are helping to supplement getting through the slower months of the year
• Drive revenue during these slower timeframes
• Create ways to show value to your customers outside of discounting
Main Conference Day Two
Tuesday, December 8th, 2015