Matt Kilmartin


Chief Revenue Officer
Krux

Main Conference Day One

Friday, January 8th, 2016


16:30 Data Panel Discussion: Creating Specific Solutions For Your Customers Using Data

Data is central to shaping experiences that really help customers buy (quickly and repeatedly). How are you gathering customer data and what are you really doing with it? This panel goes through ways to help help customers reach checkout and buy, using data.

• Drive your customer towards a specific activity using data sets
• Use your current data to structure experiences that help customers buy
• Leverage and reuse that customer data (purchase data, behavioral data, etc.) to encourage them to buy
• Redeploy customer data into a specific commerce experience across different channels


Check out the incredible speaker line-up to see who will be joining Matt.

Download The Latest Agenda