August 10 - 13, 2015
Main Conference Day One
Friday, January 8th, 2016
14:30 Kick-Off Case Study Session: Delivering Your Unique Value And Meeting Rapidly Changing Customer Expectations In An Omni-Channel B2B World
An ecommerce leader in the industrial distribution space with near $3B in sales, MSC Industrial Supply Company now transacts more than 50% of its business online. Hear how Steve Baruch, Vice President - Digital & Strategy, has helped transform MSC from a direct marketing company into an omni-channel trailblazer. Learn how MSC thinks about the future of B2B, and how the company is positioning itself as the online and offline worlds continue to morph and evolve.