eTail East 2015

August 10 - 13, 2015

Boston, MA

Call: 1.888.400.5404

Est. 1999
Often Imitated, Never Duplicated.
We Are eTail

Speaker Information

 Karl Wirth
Karl Wirth CEO Evergage
Karl Wirth is the co-founder and CEO of Evergage. Passionate about helping businesses improve their conversions through relevant, in-context communication, he leverages his background in software to support leading companies such as Rue La La, Wayfair and TravelZoo as they implement real-time personalization efforts for better customer engagement.

Before founding Evergage, Karl led product and marketing functions for Red Hat, Sentillion and RSA Security. He graduated from Harvard with a degree in Physics.


Main Conference Day Two: Innovation and Disruption

12:00 PM Disruption And Innovation Keynote Panel: Disruption And Innovation In 2015

Jeffery Sears was named one of 25 people shaping retail’s future, a major disruptor in the industry who is doing amazing things with his company, Pirch. Since launching PIRCH four years ago, he’s made the bricks-and-mortar environment more relevant than ever – a huge accomplishment considering shifts to online. Buying a custom suit online was an entirely new concept when Indochino launched in 2007, but the company has experienced rapid growth since then, and is now opening brick and mortar locations. Alex + Ani has been working one of the most innovative projects in retail, and will present it at eTail East 2015.  See how disruption and innovation are changing what retail looks like both today, and in the future.

•    Look at disruption  and innovation, and what they’ve meant to your business (traditional disruption v. non-traditional disruption)
•    Balance innovation with day-to-day operating needs
•    Use data in new ways to drive growth for your company
•    Looking at future growth opportunities (new customer segments, channels, etc)