Chloe Lind, Senior Digital Optimization Strategist at Maxymiser
Maxymiser Logo

Chloe Lind

Senior Digital Optimization Strategist

Check out the incredible speaker line-up to see who will be joining Chloe.

Download The Latest Agenda

Main Conference Day Two

Tuesday, December 8th, 2015

10:30 Keynote: Beyond the Button: How Testing Can Mitigate Risk and Help You Make Big Decisions

Maxymiser’s Managing Consultant, Chloe Lind, will cover how a strategic testing program within your organization not only optimizes your digital channels by improving conversion and online revenue growth, but is also used to optimize business functions for a company. Lind will discuss how through the deployment of A/B and Multivariate tests a company can vet other technologies, validate large scale development projects and help to define other key business objectives and further drive those decisions.