Laura Jajko, President at American Frame
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Laura Jajko

American Frame

Check out the incredible speaker line-up to see who will be joining Laura.

Download The Latest Agenda

Main Conference Day One

Friday, January 8th, 2016

16:30 Social Panel Discussion: Combining Social With Your eCommerce Experience

Social is now woven into the eComm experience. How are you really doing it, and is it successful? Is it moving the needle at all? This panel looks at tons of ways to bring social into your ecommerce experience, and go beyond engagement. Get more sales from social.

• Look at what else you can do besides request “shares”or “Likes”?
• Add social successfully into your loyalty program
• Look at your website to help integrate with your social channels
• Encourage customers to be more social with you on your website
• Influence behavior with your customers and within their social circles

Main Conference Day Two

Tuesday, December 8th, 2015

16:00 Conversion Panel Discussion: Efficiently Moving Customers Through The Conversion Tunnel To Drive Repeat Purchases

Getting customers to buy is the end goal for every retailer. How can you help them get the process? Our usability and eCommerce specialists review their best practices to make them convert. Do you think your site is really user-centric and helps to assist the sale? Attend this session and you’ll find out.

• Review tools that assist with conversion (outside of product detail pages)
• Look at different approaches to moving customers through the conversion funnel
• Detail the conversion point on your site
• Review triggers and deterrents for conversion
• Assisting with checkout and navigation through your site